| | | | | | | | Tuesday, March 21st, 2017 | | | | | | "In difficult times fashion is always outrageous."
-Elsa Schiaparelli
To sign up for this newsletter click here. "In difficult times fashion is always outrageous."
-Elsa Schiaparelli
To sign up for this newsletter click here. | | | | | | | | When Ryan Murphy first announced he was producing a season of American Crime Story centered on the murder of Gianni Versace, the internet’s first question was, obviously, “Ok, but who’s gonna play Donatella?” Lady Gaga became the prime suspect, thanks to both her previous collaborations with Murphy and her idolization of Versace herself. Of course, the Lady is busy with her music career of late, and it’s of at least some note that Versace hasn’t authorized the project. Instead, Murphy has pulled off another movie-to-TV coup by landing Penélope Cruz to play the part. An inspired choice. She’s already proved she’s comfortable with the camp-meets-melodrama of her main directorial collaborator Pedro Almodóvar, so a trip to the Murphy-verse should be a relative walk in the park. The actress has also worn Versace dozens of times over the years on red carpet, so we know she’ll look good in the wardrobe. Here’s hoping the find the right blonde wig. | | |  | | Gucci designer Alessandro Michele is an avid user of Instagram, so it’s no surprise that the platform's meme culture has rubbed off on him. Indeed, to promote a new line of watches Gucci enlisted professional meme makers (which, yes, is a title one can have in 2017) to produce custom memes to advertise the products. Though, both i-D and Hypebeast have noted the fact that the meme culture seems to not be 100 percent chill with the effort. “Gucci is appropriating our sacred internet culture by capitalizing off of memes,” wrote one Twitter user. Some of the participating meme makers, though, have even come out to defend the collaboration. "THE INTERNET IS SALTY ABOUT #tfwGucci sorry not SORRY, it was GENIUS marketing,” wrote one on Instagram. This, at best, seems much ado about nothing, and, at worst, kind of seems apropos of righteous internet outrage culture. Gucci isn’t the first brand to use memes for marketing, and at least in this case actual meme makers got paid. | | | | | | Berlin...and Certainly Paris | Is Zürich the new Berlin? That is, is the Swiss city now Europe’s go-to destination for incubating underground culture? None other than paradigm-shifting fashion label Vetements seems to think so. After three years in business, the avant-garde brand is moving its HQ from Paris to Zürich. "Paris kills creativity. Its environment with the 'bling bling' is destructive. I'm done with the whole showing-off in fashion and the superficial glamour," says Vetements CEO Guram Gvasalia. He thinks Zürich, a warehouse-filled creative hub, is a better fit. Oh, right, and Swiss’s notoriously business-friendly taxes certainly don’t seem to hurt either. Of course, one practically needs a Swiss bank account to afford Vetements in the first place, so it makes sense. | | | | | | | | | | | | | | | | Turns out that Instagram’s obsession with well-dressed children has led to something of a boom in kid’s clothing sales. Seven-year-old Hailey is one of the social network’s most followed pint-sized fashionistas. | | | | | | | | | | Scott Eastwood, 31 (Shredded Scion) Rosie O’Donnell, 55 (Presidential Nemesis) Matthew Broderick, 55 (SJP’s Better Half) | | | | | | | | |
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